He's winning at everything!
The 19-year-old's INSANELY popular second scent, Girlfriend, is set to duke it out with Chanel's Coco Noir, Marc Jacobs's Dot, Gucci's Premiere, and Lancome's La Vie est Belle in The Fragrance Foundation's 2013 Consumer Choice Awards for Favorite Women's Fragrance.
Sure, he may have some fierce competition from the more well-established brands, but we wouldn't be surprised if the supple fingers of legions of Beliebers are able to win this one for Bieby!
They DID get him that Billboard Milestone Award after all!
But voting for the award ends TODAY, so they better hurry!
[Image via Rayne/JFXImages/WENN.]