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Snooki Sues After Company Blatantly Rips Off Her Scent!

| Filed under: Legal MattersSnookiFragranz!

Snooki sues Excell Brands over a knockoff fragrance!

You smell that? That's the smell of a lawsuit!

Snooki is suing Excell Brands for selling a knockoff of her signature fragrance.

The pint-sized guidette claims the Jersey-based company's scent, Snazzy, is a copycat of her eponymous eau de parfum and she has some pretty solid evidence.

Not only is her logo printed directly on the box, but the company touts that Snazzy is "our version of Snooki by Nicole Polizzi".

That's not obvious at all!

Snooki is asking to court to make Excell pay her a minimum of $2 million in damages and stop selling the stinky juice.

Call us crazy, but we think she's going to come out of this victorious.

[Image via AP Images.]

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11 comments to “Snooki Sues After Company Blatantly Rips Off Her Scent!”

  1. Tessa says – reply to this


    Lame since Snooki basicly stole the formula of the Fantasy perfume by Britney Spears.. Almost identical smell and ingrediënts. The pot calling the kattle black or how do we say this.

  2. 2

    She won't win. You can't trademark a scent, it doesn't have trademark protection. You can only trademark the name and even then it's perfectly legal to use it on packaging, as long as you use "Our version of" before it. There is an "our version of" perfume out there for every perfume there is. Do a web search on "our version of perfume" and thousands come up.

  3. Nikki says – reply to this


    Places like Debs and Rue 21 Sell knockoffs of all the celebrity and designer scents. I don't think she will get anywhere because it clearly says its inspired by it.

  4. drizz says – reply to this


    nothings really going to happen since the company put inspired by her fragrance. soooooooo go somewhere else snooki. youre a nobody.

  5. 5

    Re: Tessa – Celebrity perfumes usually contain the same cheap ingrendients and almost the same scents, which is why not many of them stand up. Truth is that if anything, Snooki didnt steal anything since all she does is put the name on a product, the same for Spears, probably they just chosed one or two scents they liked from the pack and the perfume artists did their magic.
    Re: ickynicky – Snooki name IS in the perfume along with the statement "our version of " and they use her name without permission, so I think she has chances of winning.

  6. apm says – reply to this


    anyway what respectable person would want to smell like this cheap vulgar woman… shame on the people who buy this cr*ap..

  7. 7

    You cant copyright a scent. She'll lose

  8. 8

    Why do we need so many celebrity perfumes? Last one I bought years ago was Elizabeth Taylor's White Diamonds (nice scent). I was really glad when my former workplace banned any perfumes with musk or Patchouli in them. They linger forever in the elevators.

  9. 9

    Her scent… the puddle of vomit and piss on the ladies room floor in a Jersey Shore club?

  10. 10

    This money hungry skank can take her piss perfume and go back to Chile.

  11. 11

    She has her own perfume? I thought she must have a tom cat.