An African pop star named Dencia is taking heat for selling Whitenicious — a pigment-whitening cream marketed toward individuals who might be looking to lighten their skin tone.
Critics of the supposed beauty product say the product and its advertisements aren't doing darker-skinned women any favors, as the “7 day fast acting dark spot remover" could be seen to promote skin lightening and perhaps the notion that one color is preferential to another.
In a recent interview with Ebony, the Cameroonian performer admitted folks might be using her product to bleach their skin, but she says it is intended to be used on minor spots and blemishes. She points out that, at $150 per tiny bottle, Whitenicious is far too expensive for someone to use on their entire body.
The magazine argues that a reduction in melatonin levels might make this product's users more at risk of developing skin cancer! Yikes, we hope not!!
We obviously support a person's right to be whatever color makes them happy, but we just hope products like these don't wind up making anyone feel inferior about who they are or what they look like. Especially if side effects might be detrimental to one's health!
Because beauty comes in all colors, obvi!!!
Tags: africa, beauty buzz, beauty product, cameroon, dencia, ebony, skin bleach, skin care, whitenicious