May the countdown begin!
One Direction’s newest fragrance will be released in less than two months in the states, which means there’s no better time than the present to unveil the ad!
And are the boys looking serious or what??
Obviously they don’t take That Moment lightly! Especially with their popped collars and deep stares.
Though that's probably because their images worked a little better for their cover of British GQ! Yup, it's all been recycled!
Huh. Guess that explains the not-so-great Photoshop work (seriously, WTF is up with all the blur around them)! On the bright side, at least we got to see another image of the new bottle!
Swanky is right!
Ch-ch-check out a better look in the gallery (below)!
[Image via One Direction.]
Tags: ad campaigns, fashion smashion, fragranz!, one direction, that moment