Despite the fact that he hasn't had a major win since 2009, Tiger Woods just picked up a new endorsement deal with Rolex.
The Swiss watch company still believes in the golfer-turned-tabloid-sensation and said in a statement:
"Rolex is convinced that Tiger Woods still has a long career ahead of him, and that he has all the qualities required to continue to mark the history of golf."
Other than a Japanese product, this is his first major endorsement since AT&T, Accenture, Tag Heuer, Gatorade and Gillette dropped him after his sex scandal.
It sounds like things are finally on the upswing for the golfer, who spent most of the summer recovering from a leg injury. His agent says the Rolex deal is the first of a "couple of announcements" related to endorsements.
No word on the details of the deal, but it is expected to last 5 years.
[Image via WENN.]
Tags: deal, first endorsement in 2 years, injury, japan, japanese, long career, major, rolex, sex scandal, sports agent, tabloid, tiger woods, tournament