That's what the cola company is hoping! Pepsi Next, a 60 calorie soda with more flavor than diet, will be hitting the shelves at the end of March to please a growing customer base that is weary of liquid calories (you're welcome).
This isn't the first time that Pepsi has unleashed this concoction on the market though. Well, hopefully not the EXACT same concoction, but in 2001 the company released Pepsi Edge (Coke released C2). The product was pulled in 2005, however it may be time for a low-cal comeback as industry sources explained:
"They did not work then. Pepsi seems to believe that times are different now and consumers might want to try this kind of beverage.”
That's a good question. Will U want to drink a 60 calorie Pepsi Next over a 0 calorie diet Pepsi?
Tags: c2, calories, cola, diet, market, pepsi, pepsi edge, pepsi next, soda