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Etnies: Buy A Shoe, Plant A Tree!

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Etnies Trees

Much like the Toms shoe program that donates a pair of shoes for every pair you buy, we're now learning about the Buy A Shoe, Plant A Tree Project from Etnies!!

Plus, we hear that Suri Cruise and Kingston (and Zuma!) Rossdale are all for it!

Unfortunately, over the last 500 years, Brazil’s Atlantic Rainforest has been destroyed dramatically leaving only seven percent of its original cover today.

So Etnies is stepping up!

Through its partnership with Trees for the Future, a leading nonprofit organization planting trees worldwide through seed distribution, agroforestry training and in-country technical assistance, Etnies will bring people together to make a difference in this area!

Etnies will support planting 100,000 trees within the Atlantic Rainforest’s state of São Paulo throughout 2012. The one-for-one program plants a tree for every purchase of etnies Jameson 2 and Jameson 2 Eco men’s and kid’s shoes as well as girl’s Caprice Eco and Circe Eco shoes!

So faaaaab!

We get so excited to see people doing their part! How wonderful!

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