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Frito-Lay To Certify Snacks 'Gluten-Free'

| Filed under: Business BlitzHealth


Frito-Lay, one of the biggest names in snacks, launched an initiative that will have qualifying products receive a "gluten-free" label.

Lay's, Doritos, Ruffles, Tostitos and Sunchips plan to develop a gluten-free validation process that will allow them to use the gluten-free label.

The foods won't change or anything, they're just going to be tested to make sure they have the less than 20 parts per million of gluten that the FDA requires for something to be gluten-free.

They're joining other companies like Dominoes who recently unveiled a gluten-free crust for their pizzas!

This is all good for people with Celiac disease, which is a digestive disorder triggered by gluten that damages the lining of the small intestine.

Way to think about your consumers!

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