Home Videos Photos
PerezHilton CocoPerez Bobbi Kristina Cecil The Lion Caitlyn Jenner Drake PerezTV

NBC Ended Up Breaking Even On The Olympics

| Filed under: TV NewsBusiness BlitzOlympics

nbc breaking even olympics 2012

While this is better than the projected $200m dollar loss (how can you be that far off, though), breaking even isn't that much better.

Luckily, NBC isn't really giving their coverage any credit (probably because it was awful) — instead, they're saying that strong performances at the London Olympics by U.S. teams and athletes led to strong ratings.

Advertising sales topped $1B, up 50% compared to the 2008 Olympics in Beijing.

Mix that with the fact that 219.4M American viewers tuned in (because they literally had nowhere else to tune in to watch), and you have the most-watched TV event ever in the US.

We'd like to know how they plan to turn a profit in the next few games, but we won't be holding our breath if they continue their tape delaying and match spoiling trends.

Honestly — just think of how many more people past the 219.4m would have tuned in if some hadn't been spoiled!

[Image via AP Images.]

Tags: , , , , , , , , , , , , , , ,

Email this  »
Best, Worst, & Craziest Moments On Jeopardy!
Blast From The Past! Lesser-Known TV And Film Debuts Of Hollywood's Biggest Stars!
Biggest Snubs Left Out Of The 2015 Emmy Nominations!
2015 Emmy Nominated Actors & Actresses
Who Should Replace Donald Trump On Celebrity Apprentice??
Today's Biggest Scandals -- Who Should Play Them In The Lifetime Movie?!

Comments are closed.