2013 Key to the Cure is gonna be the BEST year for the cancer campaign, because they've got one special spokesperson…
… Jennifer Aniston!
She was just announced as the ambassador by Saks Fifth Avenue and the Entertainment Industry Foundation, and she has agreed to use her star power for a very important PSA that'll include print advertisements wearing this Emilio Pucci limited edition T-shirt (above) that's branded with the fight against cancer in mind!
And the spokeswoman herself reached out and explained why this fight is so important:
"I'm so honored to join the Entertainment Industry Foundation and Saks Fifth Avenue in their continued efforts to raise funds for promising scientific research through EIF's Women's Cancer Research Fund. My hope is that everyone will contribute to this worthy cause by purchasing a Key to the Cure T-shirt by Emilio Pucci."
The shirt will be sold for $35 at Saks stores across the country beginning on Oct. 1, just in time for Breast Cancer Awareness Month.
Any cause like this is a GOOD cause! Plus, you get a t-shirt! Win-win!
[Image via Jennifer Aniston/EIF.]
Tags: announcement, campaign, cancer, charity, emilio pucci, health, inspiration, jennifer aniston, movies, special, statement, television