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Butterfinger Will Challenge Reese's For Peanut Butter Cup Supremacy in 2014!

| Filed under: Business BlitzFoodGIFs

butterfing makes peanut butter cup similar to reeses

Next summer, the geniuses at Nestlé will be releasing a brand new candy that will forever change the way you look at chocolate and redefine sweets as we know them!

Starting in 2014, Butterfinger will be unveiling their brand new Butterfinger Peanut Butter Cups!

The innovative snack offers smooth and creamy peanut butter conveniently wrapped up in a chocolate cup!

Wait, where have we heard this before?

Oh, right. They sound EXACTLY like Reese's!!!

Despite the obvious similarities, Gary Stibel, CEO at New England Consulting Group, seems to think Nestlé has stumbled on a game-changer, and says Reese's will have to make room for the competition:

"Butterfinger will have something that Reese's doesn't. There is definitely room for two in this market segment."

Hmmm. So what exactly is the difference??

Well Butterfinger Peanut Butter Cups will also be filled with peanut butter flakes to give it that signature crunch we love oh, so much!!

Meanwhile, the competition at Hershey seem completely unfazed the Nestlé moving in on their territory!

And why should they be? The candy conglomerate brings in around $420 million a year!!

We're still not sure where we stand on this battle for ultimate peanut butter bragging rights, but we guess we'll just have to wait until next year and see!

[Images via Nestle & Hershey.]

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6 comments to “Butterfinger Will Challenge Reese's For Peanut Butter Cup Supremacy in 2014!”

  1. thebigboot says – reply to this


    Your GIF sucks. Stop.

  2. 2

    No contest. Reeses all the way!

  3. 3

    Holy crap. My two favorite candies. And I just started Atkins . lol………. hmmmmmmmmmmmmmm let me rethink this.

    30 pounds or … Butterfinger peanut butter cups …………. 30 pounds or Butterfinger peanut butter cups? OMGGGGGGGGGGGG… and this day was going so smoothly up to now.

  4. 4

    I'm sorry, but how is this Hollywood gossip? It's not! It's a cheap, transparent PRODUCT plug.

  5. Tru says – reply to this


    It's never going to over take Reese Peanut Butter Cups. Its classic, sure everybody going to try it including myself but its like if they added cookie and carmel to it. Would you rather have a that or a twix?

  6. 6

    Never happen. First, if that package is what they plan on using to lure people in, well, that's a major major fail. It's too busy. It's like a used car salesman on a piece of candy. Reeses os classic. Period. Second, Reeses can't be beat. It's been tried many times before. This time will be no different.