Jelly Belly is considered the gold standard of jelly beans, and have been for over 100 years!
That's pretty incredible — but they haven't really earned it until now!
They just unveiled a BEER flavored bean! Finally!
The new flavor is called Draft Beer, and it appeared one month after the December release of Tabasco Dark Chocolate.
Here's what the vice president of marketing, Rob Swaigen, said:
“Our fans have been asking for a beer Jelly Bean for years. It took a few years to perfect, but we think we got it right.”
Almost three years, to be precise!
It tastes like a a Hefeweizen ale, and for all of you who are wondering:
“The recipe includes top secret ingredients, but I can tell you it contains no alcohol."
It's being shipped to stores RIGHT NOW, but is already available on their website!
[Image via Jelly Belly.]
Tags: alcohol, bean, beer, candy, flavor, food, jelly belly, reveal, silly