Kate Middleton has some major competition from her own son!
It's pretty well known how well the Duchess influences sales of clothing and accessories simply by wearing them — we have an entire list of all the items that have sold out after she's worn them!
[ Related: Meet Prince George's Lookalike! ]
But ever since his birth Prince George has been hot on mummy's heels, selling out all types of baby stuff himself!
The most recent item is the pair of Crocband clogs the almost 2-year-old wore during a charity polo match (above) on June 14 in Gloucestershire.
Daniel Silverfield, head of vendor management, shoes at Amazon.co.uk, said that afterwards sales of the shoe rose 1,500%!
"Once again, Prince George proves there's no age limit on being a fashion icon. We've seen a 16-fold increase in sales of kids' Crocband shoes at Amazon.co.uk since the photo of him wearing a pair was released."
We will admit that the shoes are adorable on George's tiny feet.
But just wait until Princess Charlotte is photographed in cute little outfits!
We can already predict she'll outsell mom AND big bro!
[Image via AP Images.]