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AMC Theatres Considers Allowing Texting During Movies Just To Appease Millennials…

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This may be literally the dumbest thing we've ever heard…

AMC Theatres is the largest movie theater chain in the entire country, but just because you're the biggest doesn't mean you're the best.

Case in point: it was revealed on Wednesday that the company's CEO of only four months, Adam Aron, is toying with the idea of allowing text messaging in theaters!!!

Related: Melissa McCarthy Beats Batman V. Superman At The Box Office

Yeah… no thank you, Adam.

While the businessman is responsible for upgrading the food and seats at AMC's locations throughout the country, we can't see how having select theaters where texting is allowed would be beneficial to anyone.

The former Philadelphia 76ers co-owner sat down with Variety to discuss his idiotic plan, saying:

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