Justin Timberlake's William Rast is receiving top honors from the American Apparel & Footwear Association.
The denim turned lifestyle brand will be recognized as the Brand of the Year at next month's 33rd Annual American Image Awards.
The president and CEO of the AAFA explained:
"We are thrilled to honor such a dynamic, exciting brand as William Rast. They along with our other honorees represent the best in leadership and innovation within the industry."
For the amount of promotion Justin does for the line, we're kinda surprised. But whatevs, congrats!
[Image via AP Images.]