We've seen a lot of Super Bowl commercials already, but none have us more excited than this possibility.
Coca-Cola has some of the most memorable ads of all time, including Don Draper's "I'd Like To Buy The World A Coke" and of course the most famous football-based commercial ever, "Mean" Joe Green tossing that kid his jersey.
But it looks like they have something bigger up their sugary sleeve for SB50 — Avengers big!
If their new tease is any indication, Coke has teamed with Marvel for a joint ad campaign launching during Sunday's game.
They sent select press outlets cases of limited edition Avengers cans (above) along with the enigmatic tagline: