So he could find the next Britney himself.
Today, choreographer Brian Friedman, along with his partner producer Chan Andre, launched a search to find six incredible new artists to develop them into superstars. In conjunction with the launch of their new company, IDdentity UNknown, they'll be holding 4 days of auditions next week to find the big acts in music.
If you are a consider yourself to be an incredible male or female pop star, a male or female singer/songwriter, a frontman to band or a female music group, you're going to want to watch the video (above) to learn more about Brian's project. Sounds like an amazing opportunity for unheard acts to get the best exposure of their careers!
They haven't said so yet, but if they get a good following with this, maybe they'll turn this into a TV! Has potential!