It's the moment you've all been waiting for: Hayden Panettiere's Cotton Inc. commercial!
The new 30 second ad for The Fabric of Our Lives campaign debuted last night and it's, well, something sounds a little…off? Yeah, off.
Watch and listen to the commercial (above) and tell us what U think!
Tags: commercial, cotton inc, country, hayden panettiere, nashville, the fabric of our lives

Hayden Panettiere is following in Zooey Deschanel and Emmy Rossum's cottony footsteps and starring in Cotton Inc.'s The Fabric of Our Lives campaign!
The Nashville actress will appear in the campaign's ninth commercial, where she'll be doing everyday things like picking an outfit, shopping and walking the dog, all while singing a country version of famous jingle.
How appropriate!
Cotton explained why they picked Hayden, saying:
Tags: ad campaign, carven, christopher kane by j brand, cotton inc, current elliott, free people, hayden panettiere, james perse, missoni
Remember when we gave you the 4-1-1 on Cotton Inc.’s exciting Tale Of Two Cities campaign starring Camilla Belle and Emmy Rossum?
Well now we have Camilla's take on the classic Fabric Of Our Lives song and we gotta say, it’s pretty darn good!
Don't believe us?! TURN UP the volume and have a listen to the jazzy goodness in the video (above)!!
Tags: ad campaign, camilla belle, cotton, cotton inc, cotton song, emmy rossum, the fabric of our lives
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As we mentioned last week, Emmy Rossum is one of Cotton Inc's two new faces — and voices!
In the just released commercial, Emmy is seen running around her hometown of New York City in cute cotton clothes while singing a beautiful rendition of The Fabric of Our Lives theme.
Have a look and listen in the clip (above)!
Tags: commercial, cotton, cotton inc, emmy rossum, new commercial, singing, the fabric of our lives
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The moment you've all been waiting for has finally arrived!
Cotton Inc. has released the latest commercial for their "Fabric Of Our Lives" campaign featuring a singing Kate Bosworth.
We don't want to spoil the surprise, so go ahead and take a listen by watching the clip (above)!
What do U think of Kate's singing???
- Terrible! She should stick to acting (35%)
- Better than I expected (57%)
- It was music to my ears! (9%)
Total Votes: 13,641

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Tags: cotton, cotton inc, kate bosworth for cotton inc, kate bosworth singing, singing, the fabric of our lives
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Kate Bosworth has been tapped by Cotton Inc to be their new touchy-feely face.
And even though she's not musically gifted like her predecessors Leona Lewis and Zooey Deschanel she's still going to sing!
Cotton's SVP of marketing said they're taking a risk with the actress:
"In year three we sought out someone else who had a cinema background and we put the music part behind and focused on more associations with nice clothes and…frankly the editorial side of fashion. We were looking for people from the movies who were really seen as young, female fashion leaders and Kate came to the forefront quite quickly with that kind of perspective. She was in fact anxious [to sing] and she said this commercial will give her a chance to make her singing debut."
That should be…inneresting.
But just in case it's awful, they should include Alexander Skarsgard as a distraction!
[Image via WENN.]
Tags: cotton inc, kate bosworth for cotton inc, new face, singing debut, the fabric of our lives
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