Home Videos Photos

All tag results for ftc

Kim Kardashian Defends Skechers Shape-Ups

kim-kardashian-defends-skechers.jpg

Kim Kardashian is not backing down.

Despite the FTC's recent claims that Skechers lied about their clinical studies, which apparently "proved" Shape-Ups promoted weight loss and muscle tone, Kim is still standing by the shoe company.

She's been telling friends and family the main reason she signed a one-year deal was because she

Tags: , , , , , ,

Permalink / Comments Off / Email this  »

Skechers Shape-Ups Won't Get You In Shape

kim-kardashian-skechers-were-bogus.jpg

And no one's surprised.

Those Skechers Shape-Ups that Kim Kardashian used to endorse is now at the center of a lawsuit between the shoe company and the Federal Trade Commission.

Just like Reebok, the FTC has ruled the shoe company's so-called clinical studies that "proved" their sneakers helped people lose weight and strengthen their butt, leg, and stomach muscles were a bunch of hooey and now they've gotta pay up!

Skechers has agreed to shell out $40 million in settlement costs and anyone who purchased Shape-Ups are eligible for a refund.

However, Skechers is determined to prove their sneakers are legit and are already planning to conduct more research.

[Image via WENN.]

Tags: , , , , , , , , ,

Permalink / Comments Off / Email this  »

Federal Trade Commission Reviewing Four Loko Complaints

Filed under: Legal MattersBusiness BlitzAlcohol

Four Loko FTC

If your product is referred to as "blackout in a can," does that automatically mean your product is bad??

Well, the FTC is going to take a look into the complaints about Four Loko, which happens to have that nickname.

In 2010, some party goers didn't know when to stop drinking the stuff and ended up in the hospital — this sent people into a panic, which led to some states banning the drink, and Four Loko itself to ultimately remove the caffeine that was packed in with the booze.

But left the booze, of course.

Here's the issue:

Tags: , , , , , , , , , , , , ,

Permalink / Comments Off / Email this  »

Ashton Kutcher Could Be In Some Legal Trouble!

Filed under: Ashton KutcherOops!Legal MattersBusted!

Ashton Kutcher Trouble FTC Promoting Investments

The new Two And A Half Men star is facing some potential problems with the FTC for failing to disclose the full amount of investments made in products he promotes.

To break it down for you… Ashton Kutcher recently became an editor for the new online edition of Details. The magazine features a special technology-focused installment called The Social Issue, and Ashton has basically invested in a lot of the products promoted.

So now, according to the assistant director of FTC's advertising practices:

If you’re out there promoting individual products that you have a specific investment in, it needs to be disclosed. If you have a significant economic investment that is not otherwise apparent, that may potentially affect the credibility of your endorsement, and I see that as a potential problem. It's certainly a possibility that a case like this could be investigated.

But the mag's editor in chief, Dan Peres, released a statement saying:

I stand by how we communicated Ashton’s involvement with some of the companies included in our coverage and remain extremely proud of the work we did on this project.

We don't know about you, but we're not surprised he had larger investments. Most stars do in the products they promote. We thought this was common sense. Full disclosure doesn't really affect the marketing in our opinion — at least not from the consumer's standpoint. If they're investing, they're believing! Plus, who really checks into that anyways? If celebrity endorsement doesn't do it for a consumer, they're probably not going to care about it anyways. For those that do buy into it, does it really make a difference if it's big or small?

We got your back, Ashton!

Tags: , , , , ,