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Doutzen Kroes Gets Real Blue For G-Star's Amsterdam Store Opening!

Amsterdam got their very first G-Star retail store on Thursday and who better to help with the grand opening than Dutch supermodel Doutzen Kroes!?

Dressed in head to toe G-Star, the Victoria's Secret Angelwas on hand to launch the G-Star Women selected by Vogue collection supporting dance4life, which Doutzen serves as an ambassador.

And as if the event couldn't get any better, all proceeds from the G-Star Women collection will be donated to dance4life to help young people prevent the spread of HIV and AIDS.

It was definitely a successful night because where else would you get great fashion, wonderful causes and Doutzen?!?

[Image via Bruno Press/Pacific Coast News.]

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Arizona Muse Is The New Face Of G-Star

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How dramatically dark and lovely!

G-Star recently opened a flagship store in Cannes with Arizona Muse starring as their new fashionably forward face.

The model looks rough around the edges, but somehow, she still has a drop dead gorgeous appeal. She rocks a jean outfit, boots, and an electrifying cape paired with sultry slicked back hair.

Global Brand Director of G-Star, Shubhankar Ray chatters about why they chose Muse:

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Vincent Gallo Is G-Star's New Star

Filed under: Fashion Smashion

Vincent Gallo G Star Fall Fashion

The Dutch designer brand, G-Star, has chosen indie filmmaker, Vincent Gallo, to showcase their Fall line of men's fashions.

Gallo will be joined by their Spring line's female face — Gemma Arterton.

Peruse some of the sneak peek pics given below.

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Gemma Returns To G-Star

Filed under: AnglophiliaAd Campaigns

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Gemma Arterton returned as the face of G-Star, posing for their Autumn/Winter 2011 ad campaign.

Having just recently finished filming Hansel & Gretel: Witch Hunters, Gemma portrays the tough denim look with a touch of soft and feminine flair quite well!

In the campaign, Gemma wears the 3301 5-pocket denim jean by G-Star RAW, in which she explains:

"The 3301 denims are definitely one of the style must-haves because they are so practical and you can make them work with any outfit – day or evening."

She looks hawt either way. We're a fan of this biker chic look. Are U?

[Image via G-Star.]

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