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This Stinks! Manufacturer Sues Jay Z Over His Fragrance Sales!

Filed under: Legal MattersJay ZBusiness BlitzFragranz!

His Gold Jay Z line hasn't been selling well at all.

Parlux Fragrances says their business stinks thanks to Jay Z!

The scent manufacturer is suing the music mogul, claiming the 46-year-old didn't really try to push their product like he promised.

The hitmaker had a licensing agreement with the company, in which he allowed Parlux to use his name and image for the 2013 cologne line Gold Jay Z.

Related: Tidal Charges Credit Cards Of Cancelled Accounts!

But the way it's been selling — or rather, not selling — it probably should have been called Bronze Jay Z.

That's because the manufacturer is saying Beyoncé's husband was supposed to have a more active role in promoting the brand.

Apparently, the famous father declined to do promotional appearances at Macy's, in Women's Wear Daily, or on Good Morning America.

And, they claim the artist skipped out on meetings for follow-up fragrances, which is why those new products never hit store shelves.

He also supposedly passed on posting about the cologne on social media.

But we're betting Jay wishes he had taken the three seconds to craft a few 140-character tweets now, because Parlux is asking for a pretty penny!

The company says Gold Jay Z should have raked in $50 million within two years, but instead retailers are returning the fragrances!

They're suing for $18 million in damages.

[Image via Will Alexander/WENN.]

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Jay Z Planning A Golden Launch At Barneys For His First Fragrance!

Filed under: Jay ZNew YorkHolidazeBarneysAd CampaignsFragranz!

Jay Z is finally launching his first fragrance, Gold Jay Z -- find out how you can get your paws on it HERE!

When Jay Z does something, he does it big, and the release of his first men's fragrance will be no different!

The scent, dubbed Gold Jay Z, will debut at Barneys New York on November 20th, so it seems like the highly critiqued partnership between the rapper and department store is still going strong.

Following the initial launch, the eau de Jay will be available at

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