Hell's Kitchen chef Gordon Ramsay is taking a leap from television and might be making his way into YOUR kitchen soon! Don't worry though, instead of yelling, he's just selling his own line of kitchen products.
Kmart is proud to announce their collaboration with the celebrity chef and will be launching Ramsay's Everyday kitchen collection in stores this fall. The company shared their excitement in a statement, saying:
“We are thrilled to collaborate with Gordon Ramsay on the Everyday line, allowing us to offer Kmart customers kitchen products made to his exacting standards as a professional chef. Anyone who has watched Gordon in action knows that he’ll accept nothing less than the best—which is exactly the caliber of home products we want to offer our customers, along with compelling value. The addition of quality cookware to our overall portfolio of trusted brands marks an unprecedented step at Kmart in combining true culinary expertise with accessibility in this category.”
Ramsay says he wants to share his expertise in the kitchen by helping at-home cooks acquire the right tools to make the best food, explaining:
“Cooking is my passion. It’s great to be able to provide quality products to everyone, from the novice to the advanced. Many of my fans have been seeking advice for some time on how to help transform their home cooking into more of a fine-dining experience. By developing this collection, I can make the right tools available to them—and, in working with Kmart, I can guarantee each product is being offered at an accessible price.”
As long as we don't get screamed at for messing up a meal while using his kitchen collection, we don't see why the products wouldn't be an affordable investment.
[Image via WENN.]
Tags: 2011, advice, cooking, fall, hell-039s kitchen, kitchen, kmart, television