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Selena Gomez Teams Up With Adidas NEO — One Month After Justin Bieber!

Can you say 'awkward'?

Selena Gomez is following in Justin Bieber's Adidas footsteps and partnering with the brand's NEO label!

Dressed in an Adidas skull tee, a plaid shirt, jeans and NEO high-tops, Selenita was unveiled as NEO's new global style icon on Tuesday in El Lay, where she put on that smile we all know and love for the cameras.

Under her new title

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