
Everyone knows that Kanye West's #1 fan is Kanye West (sorry Kim), so it should come as no surprise that the rapper loves listening to his own tunes — especially when he's shopping.
Earlier this week, Yeezy hit up the Atrium in SoHo for a little retail therapy, but to get him in the mood, he asked the store to pop in his new album.
Not wanting to piss off The Don, the Atrium happily obliged, and even tweeted:
Tags: atrium, fashion, kanye, kanye west, music, new album, shopping, soho, yeezy

Kim Kardashian's shoes might be hard to fill, but her clothing? Not so much.
The reality starlet recently showed off a pic of her 15 year old sister, Kylie Jenner, wearing one of her designer dresses and she actually wears it well!
Kimmy gushed on her blog
Tags: altuzarra, joseph altuzarra, joseph altuzarra fall 2009, kanye, kendall jenner, kim kardashian, kylie jenner
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So much for that.
Kim Kardashian's rainbow connection came to a screeching halt in Melbourne on Friday.
Kanye's girlfriend reverted back to her colorless ways
Tags: appearance, australia, balmain, kanye, kanye west sex tape, keeping up with the kardashians, kim kardashian, melbourne, quicktrim, tom ford, white dress
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When Kanye’s away, Kim Kardashian will play wear whatever the hell she wants!
It seems like E!'s leading lady has finally found a happy medium between her love her of, and her beau's aversion to color while flying solo in Australia.
On Thursday, Kimmy stopped by
Tags: alexander mcqueen, australia, celine, josh goot, kanye, kim kardashian, melbourne, mercy, quicktrim, silk road, the project
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Kanye West is returning to the runway, this time as a performer.
The rapper with a passion for fashion (and models) is said to be this year's musical entertainment at the Victoria's Secret fashion show along with fellow modelizer Adam Levine.
Think Kanye will perform Christian Dior Denim Flow? Half the models he rattles off in that song will be there.
[Image via WENN.]
Tags: adam levine, christian dior denim flow, kanye, kanye west, maroon 5, victorias secret, victorias secret fashion show
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Left: Stylist Brad Goreski attending the Mercedes-Benz Fashion Week Fall 2011 in NYC last month. Right: Kanye West in the same Givenchy leopard-print jacket this past weekend at the Vivienne Westwood show in Paris.
So we have to ask…
Who do U think wore it best?
- Kanye West (47%)
- Brad Goreski (53%)
Total Votes: 11,370

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[Image via Getty Images/WENN.]
Tags: fall 2011, fashion, fashion week, jacket, kanye
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Reports have it that Kanye West is applying for a Masters Degree in fashion.
The College Drop-Out rapper is seeking a degree at the Central Saint Martins College in London where he apparently flew out to last week to meet with Professor Louise Wilson, the head of the course.
A source reveals:
"Kanye spends a lot of time with fashion students and often hooks up with Central's arty pupils when he is in London. The rapper already has work experience with Fendi and Louis Vuitton on his CV.
Now that he has been interviewed the school's board will have to decide whether to allow him to start the MA fashion course later this year."
But it might not all be good news, as some are reporting he hasn’t gotten in.
According to the source, "They are saying he has been turned down for a place because his portfolio wasn't up to standard.”
We’ll have to wait and see if Kanye gets in.
But although we do think he has a great sense of style, we’d prefer him to come out with some new music.
[Image via WENN.]
Tags: fashion, kanye, london, music, style
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