And of course it's boosting their profits.
The silver diamond edition jubilee bag has been flying off the shelves in the US and overseas since May, causing sales to jump by 55% since June!
Every year the Queen has four handbags made especially for her, with specific requirements, so no wonder she totes them around everywhere she goes!
The purses are so simple and chic, we can totally see why they sell like hotcakes, even if Queen Liz wasn’t holding one!
[Image via WENN.]