We have a feeling Christian Audigier's stock is about to go up. Waaay up.
The designer just targeted a whole new demo by choosing Niall Horan and Zayn Malik of One Direction to model graphic tees from his new Lord Baltimore line.
The fab five have also been seen sporting the look during some of their recent shows.
The line launched back in May, but it wasn't until Ziall wore the shirts that the world finally took notice!
[Image via Lord Baltimore.]