Like a heap of butter tossed into a hot frying pan, Paula Deen's business partnerships are dissolving quicker than she can imagine.
QVC is the latest company to terminate its professional relationship with the Southern chef, and we can't say we're too surprised.
Maintaining a relationship with a flailing celeb who admits (under oath) to using the N-word and then digs herself into deeper and more awkward holes with every passing "apology" must be tricky, to say the least.
Today CEO Mike George broke the seemingly inevitable news.
In a statement, he said: