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Katie Holmes Continues To Dominate The Beauty Game By Signing On As The New Face Of Olay!

Katie Holmes signs up to be Olay's new global ambassador!

Well, if there's one thing that's consistent about Katie Holmes, it's her smooth, flawless skin!

So it only makes sense that The Giver actress would want to sign on with Olay as the brand's Global Ambassador!

We'll just add that to her résumé underneath spokeswoman for Bobbi Brown and Alterna Haircare.

[ Related: Katie Holmes Is Hollywood Glam For Bobbi Brown ]

And Katie even revealed of her new role:

"I'm very excited to be the Olay Global Brand Ambassador, Olay is a brand I respect, trust and believe in. I love the products and message to women to never settle and put their best face forward, every day."

Well, with the peek we have at her first shoot with Olay, that message is ringing clear. Hopefully the final shots measure up to these!

[Image via Olay.]

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DWTS Pros Maksim and Val Chmerkovskiy Lather Up Their Hot Bods In Vegas!

dwts dancers maksim and val chmerkovskiy lather up at an olay event in las vegas

If this doesn't convince you to start watching Dancing With The Stars, we don't know what will!!

Professional booty shakers Maksim and Val Chmerkovskiy were on hand at the the Get Ready to Get Lathered Up Olay body wash event in Las Vegas, and lets just say the boys brought some additional heat to the desert!

The hunky brothers playfully posed together as they

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Woman Sues Olay For Not Getting Rid Of Her Wrinkles

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Olay is a lying liar who lies — allegedly.

An El Lay woman has filed a class-action lawsuit against the beauty company's parent company Procter & Gamble, claiming the ads for Olay's Regenerist Anti-Aging Eye Roller and Regenerating Eye Cream are built on false promises.

Lorette Perez-Pirio also accuses P&G of knowing their products "do not possess the requisite competent and reliable scientific evidence to substantiate their bold claims", but continue to sell them anyway.

And for kicks and giggles she called both companies "snake oil salesmen".

Way to go for the turkey neck jugular, Lorette! That'll show 'em!

A not so wrinkle-free Perez-Pirio is seeking injunctive relief and restitution not just for her, but any and all customers who bought that product starting in May 2008.

[Image via Olay.]

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Carrie Underwood Launches Beauty By Example Initiative With Olay!

Filed under: Beauty BuzzCherCarrie Underwood

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If Carrie Underwood could pull a Cher and turn back time she would have listened to her mother's advice about taking care of her skin. Now as the face of Olay, the country cutie is starting a new initiative to show all moms some love!

The Beauty by Example campaign is up and running on Olay's Facebook where U can sign a declaration that acknowledges your mom is beautiful inside and out.

For every signature received Olay will one ounce of product to Look Good, Feel Better, an organization that works with women to boost self-esteem while undergoing cancer treatment.

Miz Underwood said of the initiative:

"My mom is a great example to me and my sisters, she’s just the best. If I ever had one of those days when it’s like, ‘I don’t feel so great about myself,’ she’d always tell me, ‘You’re beautiful, you’re funny, you sing well.’ She was always a positive person in my life, which is important. People need more positive influences."

Amen to that!

CLICK HERE to sign Olay's declaration!!!

[Image via Nikki Nelson/WENN.]

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Olay! ANTM Alum Ann Markley Lands A New Gig

Filed under: Beauty BuzzModelsAd Campaigns

Ann Markley came in 4th place during Cycle 3 of America's Next Top Model, but surprisingly she's still getting work.

Currently the 28 year old appears in a new commercial for Olay's Facial Hair Removal Duo.

Work is work, right?

Check out Ann's commercial in the clip (above)!

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