Maksim Chmerkovskiy posed shirtless with a bottle of Propel Zero while out for a run in El Lay this week.
The Dancing With The Stars pro is the latest celeb to reportedly try this undercover approach to endorsing products. We saw both Olivia Munn and Kris Humphries casually staging "paparazzi" photos for Cold-EEZE last year, but at least Marksim's campaign involves some skin! Ha!
The new zero calorie sweetened water from the makers of Gatorade boasts vitamins C and E, plus B vitamins and antioxidants in "great tasting flavors" like berry, grape, black cherry, lemon, blueberry pomegranate, kiwi-strawberry, and peach.
Have U tried it yet? Let us know if it's good! As for the rest of our readers, feast your eyes on more pics of the shirtless DWTS stud!
[Image via Michael Simon.]