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Rihanna Gets Credited For Helping Puma Make A Profit Of Almost One BILLION Dollars!

Rihanna raises Puma's profits.

That Rihanna reign though!

Okay, so maybe her ANTI release was kind of bungled, but RiRi is still a major force to be reckoned with, and it seems like her likeness is still insanely popular.

RIHlated: Rihanna Reportedly Had Grammys Meltdown

Take her deal with Puma for example. The company has come out and stated that the singer's association with them has resulted in their fourth quarter sales rising 11.5% and netting them almost a billion dollars!

That's cray!

The German brand further credited Rih with making them popular with the female market and "over-proportionally" increasing the brand's sales with that half of the population.

Nice! We bet their new deal with Kylie Jenner will also help out in that department.

And we can only imagine how well the 27-year-old's Fenty X Puma collection will do when it hits stores!

Get those coins, girl!

[Image via Rihanna/Instagram]

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Could Kylie Jenner Be The New Face Of Puma??

Kylie Jenner named the new face of Puma.

UPDATE 5:33 PM EST: Well, Kanye West is ready to put Kylie Jenner's new spokeswoman rumors to rest!

The rapper furiously took to Twitter on Tuesday, slamming that the 18-year-old would ever dare to go to Puma! He wrote:

Guess she's stuck modeling his Yeezys! We just hope that's her choice and not his!


No more Nike and Adidas for you, Kylie Jenner!

And put these Chanel sneakers away, too, while you're at it.

The reality starlet and Snapchat queen has been reportedly named the new face of Puma, and she'll have to wear it exclusively, we assume.

Related: Kendall Jenner Narrowly Avoids Wardrobe Malfunction

Sources say it won't be "full out like Rihanna's collaboration," but that the teen will get paid seven figures for the deal.

We suppose it makes sense, considering how often Kylie is seen in casual clothing, especially leggings and sneakers.

It's not like Kim Kardashian West would be believable as the face of a sneaker and athletic wear company! LOLz!

Keep getting that $$$, Kylizzle!

[Image via Kylie Jenner/Instagram]

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Rihanna & Travis Scott Are Heating Up — The Two Enjoy Date Night In Paris!

Filed under: RihannaMusic MinuteLove LineFashion Week

rihanna travis scott date night paris

Hold the phones!

On Thursday, Rihanna stepped out in Paris with her rumored manfriend Travis Scott! LOVES it!

The twosome have yet to confirm their budding romance, but seemed to enjoy a fun date night together at the Seven nightclub. The pair appear to be eager to keep their quality time spent together on the down-low! However, they aren't very good at it. WE KID!

Related: Rihanna Shows You How To Pull Off A Cape At Dior's Spring Show In Paris!

Still, the rapper attempted to leave the hotspot incognito but was quickly

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Rihanna Does Nothing For Those Relationship Rumors & Poses Next To A Topless Travi$ Scott For Puma!

It's so ON for these two!

It's going to be hard to deny any of these rumors now!

Rihanna and her new man, Travi$ Scott, both star in Puma's latest campaign shot.

Considering the BBHMM songstress is the brand's creative director, you can be sure that this was no happy accident!

[ Related: Rihanna Reigns In Blue Lipstick At Her Fashion Week Party ]

While the new flames aren't showing off any PDA for this new ad, RiRi does look comfortable leaning against the Rodeo rapper's topless torso!

HOT!

Though perhaps in anticipation of this new campaign pic, Rihanna posted to Instagram on Sunday:

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Get Off Your Butt & Let Rihanna Inspire You To Workout With Her New Puma Commercial!

Filed under: RihannaFashion SmashionFitnessGIFs

Rihanna trains with Puma.

It's a Rihanna-filled day!

The singer hosted a major party on Thursday night for a bunch of her celeb pals, and it happened to coincide with the release of her first Puma commercial!

[ RIHlated: Check Out Rih's Puma Print Ads ]

In baggy pants and a Puma sports bra, Rih's body is the canvas for images of oceans and mountains as she explains why she trains in a voiceover with BBHMM in the background.

It's subtly hot and it might get you in the mood to put on some workout clothes.

Check it out (below)!

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Get A Load Of Rihanna's Fit Bod In New Puma Ads!

Rihanna wears a Puma sports bra.

Maybe wearing a sports bra endorsed by Rihanna will inspire more workouts!

While we wait and wonder if R8 will ever be real, RiRi is busy designing socks, launching a new fragrance, having dinner in a suit, and promoting sports bras for Puma.

[ RIHlated: Rihanna's Joining The Voice As A Mentor ]

You can't say she's not keeping active!

The Bajan beauty's latest ads for Puma focus on her super fit body clad in a padded bra top, baggy pants, and what looks like an anorak or something.

Remember that not only is she the face of the brand, but she'll also be serving as a creative director and launching her own designs in 2016!

It's not better than getting a new album, but it IS better than nothing!

[Image via Puma]

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Rihanna Flaunts Her Curves Before Wrapping Up In A Floral Muumuu! What?

Filed under: RihannaFashion SmashionNew YorkChanelStreet Style

Rihanna rocks two completely different looks in NYC!

No nipple rings here, but Rihanna still knows how to make a statement!

We're just not sure what that might be…

The sexy Bajan singer wrapped up in two almost completely opposite outfits in NYC on Monday.

Hitting the gym earlier in the day, RiRi decided to show off her curves in a black Powerade tee, skintight black leggings, and her Puma sneaks.

[ Related: Rihanna Unleashes The Smolder For Puma's Campaign! ]

But then that night, she looked like she might be playing dress-up in a floral Marni midi dress with Chanel loafers for a dinner out.

Doesn't her frock kind of resemble a muumuu?

Well, that's how we feel, at least. And we're not feeling her green accessories, either.

Huh. We're not usually as thrown by her outfits, but this one is definitely a question mark! What do U think???

[Image via Pacific Coast News Online.]

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