Promotional Images Of Madge From Desperately Seeking Susan Were Almost Nixed Due To 'Lesbian Undertones!'
It's always interesting to hear way after the fact what behind-the-scenes drama happened on movies like this!
Veteran publicist Reid Rosefelt recently revealed that when he was working on Desperately Seeking Susan, promotional shots taken by the late Herb Ritts of Madonna and Rosanna Arquette were almost nixed by the movie's ad campaign, because of concern that the public would think it was a movie about lesbians!
"Some people at Orion thought that the image would make people think it was a lesbian movie. Thankfully the film’s producers, Midge Sanford and Sarah Pillsbury, were able to make their case."
Wow! Absolutely ridiculous!
But then again, we imagine that issues like this STILL come up in the industry, which frankly, is a real shame!
Kudos to the producers for holding their ground, though! Those images have become pretty iconic as this point, and we couldn't have imagined what would have become of them if they had gone in another direction!
Tags: desperately seeking susan, herb ritts, images, lesbian, madge, midge sanford, nixed, orion, perception, photographer, poster, producers, promotional material, publicist, reid rosefelt, ridiculous, sarah pillsbury