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Demi Lovato Continues To Blow Us Away, But This Time It's With Her Latest Campaign!

Demi Lovato shows off in SKECHERS' holiday ad!

With December right around the corner, the holiday campaigns are rolling out!

So obviously it was only time before Demi Lovato revealed hers for SKECHERS!!

The Really Don't Care songstress didn't exactly go crazy to try and entice fans to buy the sneakers, but she really doesn't have to.

[ Related: Demi Lovato Brings Her Edge To A New Deal With SKECHERS ]

We can almost guarantee that even this simple shot of her posing in fierce leggings and the multi-colored shoes will up sales!

But if that doesn't do the trick, then her commercial is bound to! In a behind-the-scenes look, Demi again advocates a healthy body image, while looking happy and fabulous!

Ch-ch-check it out by pressing PLAY on the video (below)!

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Demi Lovato Brings Her Edge To A Hot New Deal! Get All The Deets HERE!

Demi Lovato scores a new deal with SKECHERS' as their latest spokeswoman!

Our Monday just got a whole lot better!

Demi Lovato has been announced as the new face of SKECHERS’ global womens footwear campaign!

While the commercial and print shots won’t be launching until later this year, we’re pretty sure they’ll be well worth the wait. Plus, that gives everyone something extra special to look forward to!

Demi even said this of her new role:

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Kim Kardashian Defends Skechers Shape-Ups

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Kim Kardashian is not backing down.

Despite the FTC's recent claims that Skechers lied about their clinical studies, which apparently "proved" Shape-Ups promoted weight loss and muscle tone, Kim is still standing by the shoe company.

She's been telling friends and family the main reason she signed a one-year deal was because she

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Skechers Shape-Ups Won't Get You In Shape

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And no one's surprised.

Those Skechers Shape-Ups that Kim Kardashian used to endorse is now at the center of a lawsuit between the shoe company and the Federal Trade Commission.

Just like Reebok, the FTC has ruled the shoe company's so-called clinical studies that "proved" their sneakers helped people lose weight and strengthen their butt, leg, and stomach muscles were a bunch of hooey and now they've gotta pay up!

Skechers has agreed to shell out $40 million in settlement costs and anyone who purchased Shape-Ups are eligible for a refund.

However, Skechers is determined to prove their sneakers are legit and are already planning to conduct more research.

[Image via WENN.]

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PETA Releases Worst Super Bowl Commercials List!

Filed under: ZportzSad SadPETAIcky Icky Dog PooDogAnimal CrueltyChimpanzee

Well, this certainly takes the fun out of these!

But we're glad to be informed of the really tragic reality behind something that appears so harmless and cute!

PETA has released their list of the best and worst Super Bowl commercials regarding the treatment of animals, and while advertisers like Kia and Budweiser were rated among the favorites, it was CareerBuilder that was rewarded the Ass-Backwards Corporation of the Year Award for its clip (above) which features baby chimpanzees, despite being aware that they are notoriously taken away from their mothers after birth, and trained violently for usage in the media, before being discarded at roadside zoos!

Just terrible!

Meanwhile, Sketchers was also noted for their promotion of dog racing in their ad (after the jump!), which is also notorious for its less-than-stellar treatment of greyhounds while they can race, and once they are too old or injured, are discarded or put down!

So unfortunate. We sincerely hope that these companies take the time to get educated on what has proven to be very irresponsible marketing, and ensure that their commercials reflect such in the coming years!

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Check Out Stills From Kim Kardashian's Super Bowl Commercial

Filed under: ZportzKim KardashianAd Campaigns

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Kim Kardashian is excited about her Super Bowl ad for Skechers ShapeUps.

Kimmy even took to her blog today to post some special sneak shots of the ad.

She wrote:

“Check out these screenshots from my Skechers ShapeUps Super Bowl commercial!! Pretty steamy, right?

You’ll have to watch the SuperBowl on Sunday to see exactly what happens… but I break someone’s heart in the end.”

And if you’re one of those who just tunes in for the commercials, Kim reveals her ad will air close to the 2 minute warning during the second half of the game.

We’ll need to check it out!

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Kim Kardashian To Appear In Skechers Commercial During The Super Bowl

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Looks like things are all well again between Kim Kardashian and Skechers after the whole Reebok endorsement Tweet of the past.

The face of Skechers is getting in shape for a commercial she’ll soon be shooting for the shoe company.

And Skechers is spending some big money on the ad as it’s set to appear during this year’s Super Bowl!

Kim reveals about the ad:

“I don’t want to give too much away, but the storyline of the ad is so fun and I think you guys are going to love the commercial. I have to break someone’s heart in the end… but you’ll have to wait to see why!”

And it seems she’s been a fan of the Super Bowl commercials for a while.

Kim adds:

“It’s a huge honor to be starring in a Super Bowl commercial. When I was younger I used to love the Pepsi ads from the 1990s starring Cindy Crawford… so sexy!”

We can't wait to see the final result!

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