Nicole Richie's little sister, Sofia Richie, is gonna make it big!
So it's no surprise Madonna would rave:
"Sofia Richie perfectly embodies the style and spirit of Material Girl and is the ideal new face for the line."
With Lola adding:
"Coming from an artistic family, self-expression is in our blood. I love Sofia's style and energy, and look forward to collaborating with her."
We're sure the model-on-the-rise is looking forward to the same! Especially since she divulged:
"I was so excited that I was chosen to be the new face of Material Girl because I've been a fan of Madonna's since I was five years old! Madonna is God. There are so many people that Madonna and Lola could have picked to be the new face, and it's really cool to be a part of."
Yay! We're so happy this campaign could come together so perfectly!
Now go and ch-ch-check out the campaign and some BTS shots (above) and a peek at the shoot in the video (below)!