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Gwen Stefani's Son Zuma Looks JUST Like HER During School Drop-Off With Daddy Gavin!

gavin rossdale zuma school drop off part two

Seeing these two go to school is such a treat!

We spotted Gavin Rossdale and his son Zuma going to school on Thursday in Los Angeles a day after we spotted them doing the same exact thing!

It was totally like deja vu!!!

This time around the two were wearing some very sporty outfits!

Gavin had on red french sportswear shirt that looked like it was from Babolat. He was also rocking some Nike shorts that showed off his hot legs, and also was rocking sandals that showed off his socks!

Zuma was NO slouch in the fashionable department either!

The little man had on an Adidas jacket along with the jersey from the soccer team FC Dallas!

We LOVED it!!! And, wow, doesn't Zuma look like a SPITTING IMAGE of his rocker mama Gwen Stefani??? He even has her perfect pouty mouth!

Check out more pictures of these two way down (below) !!!

[Image via WENN.]

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Aaron Hernandez Kicked To The Curb By Puma!

aaron hernandez puma cuts ties with former football player

It looks like Paula Deen isn't the only one losing endorsement deals!

Puma, the iconic sportswear and shoe company, recently announced that they would be cutting all of their ties with former New England Patriots tight end Aaron Hernandez!

A rep from the company confirmed the move, saying:

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Lanvin Gets Sporty

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Alber Elbaz was in an experimental mood while designing Lanvin's spring collection.

Joining the usual collection of dresses the designer introduced his version of sportswear which included t-shirts, jogging suits, pencil skirts and blouses.

We found a few pieces that we'd like to see on the red carpet, but the rest is not very exciting.

Do U agree???

[Image via WENN.]

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J Brand Expands Into Sportswear

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Come springtime, J Brand will no longer be just a denim company. They'll be a denim AND sportswear company.

J Brand announced the expansion this week and it's going to be massive. The sportswear line includes 140 pieces with prices starting at $200 and jumping all the way up to $1,500.

Yikes.

If all goes well with sportswear, J Brand hopes to add even more categories like shoes and handbags in 2013.

Will U be buying any of their sportswear???

[Image courtesy of WWD.]

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Snooki Has Plans For Numerous Licensing Deals

Filed under: Business BlitzSnookiReality TV

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Looks like it's going to be Snooki-mania in 2011.

The best thing that ever happened to Nicole “Snooki” Polizzi was appearing on MTV’s The Jersey Shore.

Ever since then, the reality TV star has garnered fame and fans all over. And with that fame comes a lot of product whoring. Hah!

But Snooki is all for it, teaming up with SRG Ventures to expand her line and collaborations. Says a rep:

"Snooki has a passion for a lot of different products. We're being very strategic and selective about who we partner with.”

So what could you expect in the mean time? How about Snooki slippers, blinged jewelry, and over-sized sunglasses.

But over the next year we can expect a lot more from the tiny guidette like possibly expanding into sportswear, lingerie, beauty products, swimwear and much more.

Snooki overload!

[Image via C.Smith/WENN.]

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Jessica Simpson Is One Smart Business Woman

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Who knew Jessica Simpson’s fashion line was doing so well?

According to reports, Miz Simpson’s clothing line might just become a $1 billion business!

And with a possible Simpson Sportswear line coming out next year, things don’t seem to be slowing down for Jess.

Her brand’s master licensee, Vince Camuto, reveals:

“She is the girl next door and has great product that surrounds her. People like her. People look at her as a style icon.”

Congrats bb!

[Image via PNP/WENN.]

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Heidi Klum Model Designer

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New Balance sneakers just got a lot sexier.

The label has teamed up with Heidi Klum to design a sportswear line.

The new collection, which will be sold exclusively on Amazon, will feature leggings, woven tops, outerwear and tunics.

Of her new line, Heidi Klum for New Balance, Klum says she was inspired by the busy lives of women who want to look "stylish, comfortable and hip".

She adds:

"I definitely know what it means to be on the go: four kids, school drop-offs, playdates, sports activities, the park…it goes on and on. As much as I love the gowns and sparkly clothes, what I turn to most in my closet are active clothes that look stylish but are comfortable and work for all of my activities. That is exactly what my line for New Balance is all about."

The line will be available starting October 7th and will range from $32 to $168.

Thoughts???

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