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Redbox Vs. Netflix

Filed under: Film FlickersBusiness Blitz

redbox to take on netflix with web based service

For those of you who are sick of heading over to the local Shop Rite every time U want to rent a movie, but like the idea of $1 movie rentals…Redbox MAY have an answer for you.

On Thursday, Redbox announced their plans to go digital by next year. They plan to expand their roster of movies which they'll offer with the disc-free service.

Here's what Redbox's chief executive Mitch Lowe had to say about the company's plans:

"The disc business is still very strong and will continue to be for quite some time, but we need to get into this space to take advantage of the gradual transition to digital."

We're hoping they'll keep to the $1 rentals, especially if they want to provide competition for Netflix!

If they raise prices to typical Internet new-release prices, which are generally between $4 and $6, we're thinking nobody will get TOO excited.

What will U do when Redbox goes digital? If you're a Netflix subscriber, will U stay loyal or will U change to team Redbox?

[Image via WENN.]

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