They successfully stopped the turkey drop from happening back before Thanksgiving, and now PETA's set their sights on the New Year's Opossum drop.
In North Carolina, in a small mountain town, every New Year's for 18 years, they drop a opossum in a transparent box, just as the ball drops in Times Square.
PETA says that the tradition is cruel and illegal.
They make it seem like an opossum is just chucked off a 40-foot ledge.
But the opossum is only slowly lowered from 18-feet up.
The person in charge of the opossum drop said:
"It's a lot of good clean family fun. No alcohol. We advertise it as the only New Year's party you'll remember the next day no matter how much fun you had."
The opossum drop drives a lot of people into the otherwise quiet, 250 resident town.
"It fills the place up. On a warm night, it's about 3,000 people. If it's cold, maybe 2,000."
PETA has sent a letter asking that they use a taxidermic animal, like in Tallapoosa, Georgia.
A PETA rep said:
"The great thing about Tallapoosa is that they don't use a live possum. They use a taxidermied possum."
Guess we'll have to wait and see if PETA can sway the townsfolk and stop the drop.
[Image via AP Images.]