We LOVE this kid!
PerezHilton.com has been sent some exclusive videos and photos (above, and below) of Modern Family's Rico Rodriguez running a toy company in Kmart's viral campaign called Fab 15.
Sounds like we'll be hearing more from Rico later this month, when he unveils Kmart's "Fab 15 list of the hottest toys."
He'll ALSO be hosting an exclusive blogger event in NYC, where he'll reveal the list.
Yay for Rico and YAY for blogging!
What do U think of Kmart and Rico's viral campaign? Cute???