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Louis Vuitton Gives Warner Bros A Bad Legal Hangover

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The legal drama in the fashion world never ends!

As we mentioned back in March, Warner Bros is dealing with a legal hangover of sorts for featuring a fake Louis Vuitton in The Hangover II without proper permission from the luxury brand.

The luxury fashion house retaliated by officially filing a grievance at a NY federal court this past Thursday, in hopes the judge sides with a verdict made by Judge Castel three weeks ago in a similar trademark infringement case against Hyundai.The similar trademark infringement occurred in a Superbowl 30 second spot which featured an LV inspired monogrammed basketball. Although the basketball was shown on camera for literally a second, it was long enough for the judge to rule in favor of the fashion house, ordering the Japanese automotive company to pay damages.

In the ruling, Judge Castel ruled in favor of the fashion line and said:

"The component elements of the Louis Vuitton Toile Monogram, and their overall effect, are virtually indistinguishable from Hyundai's stylized basketball design. Indeed, the brevity of the basketball's appearance in the 'Luxury' ad, totaling approximately one second, renders it more difficult to assess the minor differences between the Louis Vuitton marks and Hyundai's alterations. This similarity was intended by Hyundai."

He also concluded that because of the close similarity, a sophisticated consumer could easily assume the design in the commercial originated with Vuitton and rejected the automaker's First Amendment defense grounded on its argument the social implication was too broad.

A spokesperson for LV released a statement about the monumental decision and warned other copycats:

"As Judge Castel recently ruled in Louis Vuitton v. Hyundai, Louis Vuitton's 'aggressive' enforcement of its trademark rights and prompt action against those who misuse its trademarks are necessary concomitants of its exclusive rights in the brand."

Louis V is demanding that the studio delete the scene from any future releases AND that they receive a split of the film’s profits.

The studio continues to defend its right to use the luggage in the movie claiming the luggage was “artistically relevant” to the film and if there was ever any confusion it was only minor and is the responsibility of the company which produced the knockoff.

Like Hyundai, WB is also citing their First Amendment rights to reference trademarks.

Good luck with that!

Judging by LV's past history we're not surprised that this is turning out to be such a legal battle but seriously, isn't all this free press helping the line?!!

What do U think about this all? Is LV overacting?!!

[Image courtesy of Warner Bros.]

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Alexander Skarsgard’s Bomb Shelter Murder Mystery!

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Alexander Skarsgard - the most sinisterly seductive vampire we know - has been cast in an upcoming conceptual, “elevated” thriller about a family shacked up in a bomb shelter after a mysterious “outbreak” ravages the human race.

Hmm, sounds sexy scary!!!

Hidden will be

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Ben Affleck Cast In Political Comedy Meant For Someone Else

Filed under: Ben AffleckFilm FlickersTom Cruise

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No confirmation yet but it seems like Ben Affleck is attached to star in a Warner Bros. vehicle originally blocked off for ANOTHER mega star!

The film is called Nathan Decker, a political comedy that center on a politician who is caught in an affair and returns to his hometown to confront his past. Hmmm…

Tom Cruise was originally supposed to star in the film

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Real Life Project X Ends With Four Injured In Gang Shooting!

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Life is not a movie, and unfortunately, four teens from Utah learned that the hard way.

A 16-year-old girl reportedly threw a party this past weekend while her parents were out of town that she hoped to turn to a rager like the one featured in Project X, which is a found-footage film about a similar situation that spirals out of control.

However, she may have gotten more than she bargained for, as over 100 people ended up showing up, some adults and from various cities and counties, as well as members of rival gangs - which led to one armed suspect open firing inside the home, and shooting four people…including HER!

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Paradise Lost Has Been Found, According To Bradley Cooper!

Filed under: Film FlickersBradley CooperBookz

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Although it had appeared that Alex Proyas 3D, performance-capture adaptation of John Milton's Paradise Lost had been delayed due to budget constrictions from Warner Brothers, according to Bradley Cooper, who was set to portray Lucifer, production is back up and running, with a summer start date!

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Anderson Gets Picked Up For A Second Season!

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We don't care how lukewarm the ratings have been, another year with the Silver Fox is a gift from the heavens above!

Although Anderson, the talk show from Anderson Cooper, launched only two months ago, it's already been renewed for a second season by The Fox television station group, along with several others, including LIN, Meredith, Midwest Television, Gannett, the Lilly Group and Sun Broadcasting - and Warner Brothers is expected to follow at any moment!

According to Ken Werner, the president of Warner Brothers’ domestic television distribution:

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Ellen DeGeneres Suffers Chest Pains! 911 Called!

Filed under: Ellen DeGeneresHealthInjury

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Oh no!

The Burbank Fire Department was dispatched to the Warner Bros. Studio lot at 11:53am on Monday after they received a 911 call that Ellen DeGeneres was experiencing chest pain!

Fortunately, it must not have been too serious because she was seen walking around on her own after the fire department left.

We hope she's okay!

[Image via Ramey Pix.]

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