All tag results for 'watches'

It's 5 o'HAWT somewhere!

And, that time is RIGHT NOW because we can't tear our eyes away from the delicious new ad campaign featuring David Beckham.

Becks is showing off the new Transocean Chronograph Unitime watch for Breitling in the best way he can: with tons of sex appeal.

The soccer player shot the ad

Tags: ad campaign, breitling, david beckham, transocean chronograph unitime watch, watches

We were really excited to hear Cameron Diaz would be the new face of Tag Heuer last summer.

And now her ads for the Link Lady collection are out!

Sexy and sophisticated, Cameron models the luxurious watches with sleek perfection.

She says of the line

Tags: brand, cameron diaz, commercial, endorsement deal, link lady, tag heuer, watches

They may have laid off half their employees last month, but Rocawear has no plans of going under. In fact, they've been busy strategizing a comeback of sorts.

Later this month the brand will release their first-ever TV campaign starring Jay-Z, who recently extended his contract with them for another 3 years.

Rocawear's also signed a slew of new licenses to expand into children's wear, swimwear, home products and watches.

Guess that means we'll be seeing little Blue Ivy rockin' Poppa Jay's clothes in the future.

[Image courtesy of WWD.]

Tags: blue ivy, blue ivy carter, childrens wear, home products, jay-z, rocawear, swimwear, tv campaign, watches

We soooo told you about this yesterday! Sources had revealed to us that Kris Humphries was using his failed marriage to Kim Kardashian to gather more press.

In exchange for the press talking about his new endorsement deal with Sector watches for $150,000, Humphries offered to talk about Kim.

Yesterday, Humprhies held a press conference at NYC's Trump SoHo hotel to announce the lucrative deal. Kris revealed:

"As you all know, this has been a difficult time in my life, and I'm so grateful [for] my friends at Sector for their unwavering support."

He then added about his deal:

"It truly represents who I am both on and off the court. I've been a watch and fashion lover my entire life and a competitor and the no limit tag is really about how I approach my career. I'm really honored to be with the Sector brand. Most of all, they really do have great watches… A portion of the sales will go to my foundation which is all set up to fight against childhood obesity and it's a really great thing."

What do U think about the whole situation? Should Kris be talking about Kim at all?

Tags: kim kardashian, kris humphries, media, press, press conference, watches

As we mentioned earlier this month, Casio has launched a new collection of Baby-G watches designed by Ke$ha.

During her tour stop in San Francisco, the Tik Tok singer sat down with Entertainment Tonight and talked about what inspired her designs and plans for the next collection.

Watch (ha!) Ke$ha's interview in the clip (above)!

Tags: baby-g, casio, kesha, kesha for baby-g watches, watches

Audemars Piguet has just announced their latest global brand ambassador — LeBron James.

The NBA star will represent the brand, its collections and their philanthropic efforts.

The world’s oldest watch manufacturer has chosen LeBron to also collaborate on creating a special, limited edition watch.

And in an even better twist, LeBron will be donating the proceeds from any future auctions of his timepieces to charity! Proceeds will help benefit the LeBron James Family Foundation.

LeBron adds:

“Audemars Piguet and I strive for excellence in all our endeavors. I am honored to be the next global brand ambassador and join the ranks of industry greats who have previously represented the brand. I am also excited to collaborate with AP on an exclusive timepiece that will be the ultimate symbol of our partnership.”

And the North American President of Audemars Piguet is loving the partnership as well, adding:

“We have a history of partnering with those at the top of their game and right now, LeBron is like a comet. Not only does he burn up the court, but he maintains the right balance of family, philanthropy and fame.”

Sounds like a good match to us.

Tags: auction, brand ambassador, charity, collection, limited edition, watches

Congratulations are in order for Jeremy Scott.

The designer has collaborated with everyone’s favorite Swatch watches.

Scott took to his Twitter account this morning and revealed - all in CAPS - the following:

EVER SINCE I WAS A CHILD IVE LOVED THIS BRAND …

I NEVER WOULD OF THOUGHT THEN THAT ID HAVE THE CHANCE TO MAKE SOMETHING WITH THEM …

THE EXCITING NEWS I HAVE BEEN WAITING TO TELL YOU IS THAT I MY NEW COLLABORATION IS WITH SWATCH !!!

HERE IS THE FIRST IMAGE OF ME AND THE 3 SWATCHES IVE DESIGNED !!!

THIS IS ONE IS CALLED LIGHTING FLASH !!!

SWATCH OPULENCE !!!

We're liking the designs. In fact, we might have to pick up one for ourselves pretty soon.

What do U think of the watches?

Tags: collaboration, designer, jeremy scott, twitter, watches