In the midst of the violent Baltimore protests, photoshop users saw a good opportunity to have some inappropriate comic relief by trolling New Balance on Twitter.
Wednesday, photoshopped images began circulating the Twitterverse posing as a screen-shot of the sneaker company’s mobile website.
The images featured a couple pictures of rioters in Baltimore, all coincidentally wearing New Balance sneakers. The photos had captions such as “official sneaker of the 2015 Baltimore looters” and “Exclusive colors only found in Baltimore.”
Though the photos were obviously photoshopped, Twitter users ignited in a frenzy of disbelief thinking that this was the sneaker company’s new ad campaign.
After receiving some negative messages, New Balance endured a marathon of Tweets, ensuring users that the original post was a fake:
Most users told the company that they would forgive them├óΓé¼┬ª if New Balance sent them some sneakers.
While trolling a company on social media is usually harmless (and funny), exploiting a chaotic and series of dangerous incidents isn’t the best way to do so.
[Image via Twitter.]