Charli XCX is having NONE of this.
Just a day after Marina and the Diamonds shaded Charli for allegedly stealing artistic imagery from her 2015 album Froot and single Immortal, Marina claims the singer’s ad campaign for a perfume fragrance is strikingly similar to her cover and single artwork.
Here’s the thing — Ms. XCX argues this mini scandal is nothing more than a misunderstanding. Apparently she and Marina coincidentally used the SAME photographer for their shoots!
Considering Charli’s photos were directed and chosen by a BRAND, she reasons any similarities are not her fault. Not to mention the creative scandal represents everything the talented gal is against!
In a lengthy Instagram post, the beauty explicitly states:
“I’m Not Here To Replicate Or ‘Steal’ Art.”
What a strong and declarative statement! You can read the 23-year-old’s full message (below)!
You know what, sometimes you do a photoshoot standing infront of a plant, sometimes you do a photoshoot in black and white, sometimes you wear purple eyeshadow. Sometimes you shoot with the same photographer a fellow artist has shot with. That’s just how things happen in the industry I work in. The image in discussion (not this one), which a lot of fans have been making noise about online, was from a photoshoot for a fragrance brand I have been working with for a while. The point of the shoot is to make the promotional image reflective of the packaging, as I have done on previous collaborations with them. This particular scent is a summer scent, with lemons and hints of burnt orange, the design is tropical, bright yellow with pineapples, palm trees and sunglasses printed on the can. The whole brief for the campaign was based around a tropical theme, which is what the brand aka “the client”, wanted. Hence the direction of the photoshoot. I had not seen the artwork for the Marina And The Diamonds (@marinagrams) song “Immortal”, and it was not an inspiration for this photoshoot or the campaign as a whole. I’ve seen it now, and yeah unfortunately it looks similar. It was shot by the same, incredibly talented photographer, and it’s a shame for both myself and Marina that this has happened. I’m not here to replicate or “steal” art or things that have already been done. What’s the point in that? I’m here to do my own thing and create my own art. As I’ve said, the image in question, which I believe Marina had previously commented on on the photographers Instagram, was for a brand based photoshoot for a tropical, lemon scented fragrance campaign (what was I supposed to do – shoot it in the snow?!). It is not the artwork for my own album or single. That’s all I need to say really. Everybody enjoy your Friday. Love to all. ├░┼╕ΓÇÖ┼ô Tonight is the launch of my record label Vroom Vroom Recordings. Im very excited and can’t wait to start releasing more music from myself and other artists that I love.A photo posted by CHARLI XCX (@charli_xcx) on Mar 11, 2016 at 5:28am PST
Sounds like a solid defense! We just hope these two can reach a positive conclusion considering they’re former collaborators. Just Dessert was great!
So, whose side are YOU on?
[Image via Instagram.]