Cher Lloyd is growing up, which means she’s gifting us with a new, adult sound!
On Thursday, the X Factor UK alum dropped a fierce new single that seems to ditch her bubbly pop past! Her latest release, Activated, adopts a “no f*cks” attitude, and appears to move more towards R&B, featuring a thumping beat and a laid-back chorus.
The gorgeous gal’s new track definitely gives us some serious club vibes!
In fact, the singer opened up to Rolling Stone about writing the mature number, saying:
“I think when we first started writing ‘Activated’ ├óΓé¼ΓÇ£ in the very beginning stages ├óΓé¼ΓÇ£ I had said that I wanted a song [reflecting] exactly how I feel. [It’s] this feeling that I have of just wanting to run as fast as I possibly can and just move.”
But, the 22-year-old was in no rush to drop her third album, admitting:
“I wasn’t going to just record something and release sh*t for the sake of having a song out. I wanted to feel something when I heard [it], and I wanted to feel like I did when I first started, like when I used to sing in my bedroom when I was 15.”
And she hopes her fans embrace her new sound, adding:
“My fans deserve something that’s honest and comes from me. It’s my new phase. Everything is about to change.”
Ch-ch-check out Cher’s song Activated (below)!
[Image via Cher Lloyd/Instagram.]