Much More Twilight Coming!

There’s no sunset on Twilight’s horizon!

The film has not even been released and already, its fledgling studio – Summit Entertainment – is planning a sequel.

That’s because they know they’ve got a hit with record-breaking soundtrack pre-sales on Amazon, exclusive merch snapped off shelves before even the first speck of dust can fall on it, and an internet trailer that’s hit more than 3.5 million views in a mere 48 hours.

And, even though no one’s said it out loud, the tweenie vampire movie, which can boast its own built in book fanbase, may have scared Harry Potter out of its fall release. The film’s merch sales have already rivaled those of the lightnight bolt marked wizard.

The difference is that Twilight cost much less to produce than the bespectacled Harry Potter and a new studio with a potential new franchise on its hands is a phenomenon not often seen in Hollywood.

Without much money to spare, Summit had to turn to much more creative and efficient marketing schemes, a lot of which acknowedged and privileged the fans who made its already-success possible. This included a countdown clock widget and a trailer preview exclusive to fans.

So if all goes well, Summit’s Twilight could lead to a sunny future.

Summit’s already fucking things up, though, and many Twilight fansites tell us the bullying studio forced them to take the new trailer down from their sites.

Very lame!