Power Balance To Cough Up $57 Million For False Advertising


Those $35 silicone Power Balance bracelets have turned into a multi-million dollar mistake for brothers Troy and Josh Rodarmel.

The creators originally claimed their bracelets were scientifically proven to enhance strength, balance and flexibility, but later admitted it was a bunch of hooey.

Not long after coming clean about their BS of a product, a class action lawsuit was filed against Power Balance, and recently settled for $57 million.

But wait, it gets worse!

According to sources, Power Balance is planning to file for bankruptcy and close up shop completely.

The moral of the story: don’t lie about your product!

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Nov 21, 2011 3:30pm PST