New Nestle Ads Talk Directly To Dogs

Nestle is testing out a new ad for dog food in Germany.
The ad isn’t trying to sway owners to buy their brand as much as it is talking directly to the dogs.
Throughout the ad, there are high-frequency noises, that only dogs can hear, that are supposed to grab your dogs attention and make them wag their tail.
Pretty good marketing strategy. Imagine walking into your room and seeing your dog wagging their tail at the TV during a specific dog food commercial.
We’d go out and buy that food for Teddy.
[Image via WENN.]