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Alexa Chung Eyes Her Next Big Project With Eyeko

Alexa Chung launches her first makeup line with Eyeko!
Perfecting the cateye can take a lifetime of practice, but with Alexa Chung‘s new eye makeup line, it’s easier than ever!
The queen of It-girls has partnered with British cosmetics brand Eyeko to release a limited edition set of liquid liner and mascara that will help the 29-year-old’s fans achieve her signature makeup look without losing their minds.
Working with the brand, the DJ and model ensured that the products would be superior. Regarding the liner, Alexa said:

“It’s pitch black and waterproof so it doesn’t move even on the waterline.”

Impressive!
And the mascara, she added, “stays on forever but feels amazing thanks to all the lash-enhancing magic in the mix.├óΓé¼┬¥
We like the sound of that!
The set will be available online and in London’s Selfridges store on November 14th, and will roll out in Sephora stores in the US in January.
Yet another thing to add to your wish list!
[Image via Eyeko & Ivan Nikolov/WENN (insert)]

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Nov 05, 2013 09:33am PDT