It’s like the Grammy’s all over again.
The UK’s Advertising Standards Authority has banned Beyonce‘s Heat commercial from daytime TV after a whole 14 people complained it was “too sexually provocative” to be viewed by children.
Really, that’s all it took?
The ASA explained:
“Although we considered that the ad was unlikely to be harmful to adults or older children, we considered that Beyonce├óΓé¼Γäós body movements and the camera├óΓé¼Γäós prolonged focus on shots of her dress slipping away created a sexually provocative ad that was unsuitable to be seen by young children.”
Ridiculous!
From now on Beyonce’s commercial will air after 7:30pm, when it’s apparently OK to be sexy.