Looks like Universal Studios Orlando is really hoping people will embrace their new Harry Potter theme park opening this spring.
In fact, Universal has shelled out some big bucks to place a commercial for their new park during the Super Bowl.
Reports are estimating that ad space for a 30 second commercial is selling for as much as $3 million!
However, we’re not sure if the audience watching the Super Bowl is exactly the type of demographic they’re looking for. Maybe advertising on Nickelodeon would have been better?
Either way, the ad looks pretty good and we’re sure Potter fans will love it.
But is it really Superbowl Ad material?
U decide. Check out a clip of the ad above.