Even though she has dated a couple of rappers, Kylie Jenner is embracing a different kind of music genre…
Beginning last month, the Kylie Cosmetics‘ Twitter and Instagram pages have been posting makeup tutorials that feature songs from K-pop artists such as EXO, NCT U, and Dean.
Related: Stormi Webster’s Cheeks Are SO. SO. CUTE!
The respective acts can be heard (below):
Loving this combo by @monicarosemua├░┼╕ΓÇÖΓÇ₧
Dolce K lipliner + Butterscotch Creme lipstick + Sugar lip gloss 🔥 Crème Lipsticks will be back in stock this Friday! pic.twitter.com/FrnA8GRYZ7
— KYLIE COSMETICS (@kyliecosmetics) February 20, 2018
Vibe Velvet 🔥 Back in stock now at KylieCosmetics.com @paulaohenojaA post shared by Kylie Cosmetics (@kyliecosmetics) on Mar 4, 2018 at 8:21am PST
@monicarosemua using our Skin Concealers as an eyeshadow primer! Love this #BlueHoney look with Maliboo on the lips! The Blue Honey Palette will be back on March 12! Skin Concealers are 2 for $30 right now on KylieCosmetics.comA post shared by Kylie Cosmetics (@kyliecosmetics) on Mar 5, 2018 at 2:58pm PST
Almost immediately, some K-pop fans went crazy over Ky’s choice of music.
I was like ”I know this song” pic.twitter.com/mCD5PLAWiP
├óΓé¼ΓÇ¥ Lucas’s Lady (@missbang_1004) March 4, 2018
I CAN’T BELIEVE KYLIE COSMETICS ACTUALLY USED NCT U’S BOSS INSTRUMENTAL GDNSLKFJASL pic.twitter.com/OsVp0SZuql
— sandy (@flatasstaeyong) March 5, 2018
The make up look is as LIT as Exo’s Lotto. Believe me this says ALOT
#iHeartAwards #BestFanArmy #EXOL @weareoneEXO #EXOlympicsD3 pic.twitter.com/KlfW1vfUXk
— ExosDaimond (@DaimondExos) February 21, 2018
However, others believe Stormi Webster‘s mommy is trying to capitalize on the K-pop trend.
kylie cosmetics using exo, nct and now dean as their background music, someone explain
— ‏ً (@ultsdean) March 6, 2018
kylie honey, why u using k-music for clout smh !!! https://t.co/l8zwXfLY5h
— jiji | asd 📌 (@hobixhoshi) March 7, 2018
are y’all making more money by gaining the attention of kpop twitter or something lmao https://t.co/HLO0X4h3HZ
— uuuuuuhhhhh can i get UH (@cheshirejimin) March 7, 2018
Kylie really trying to lure us Kpop stans ISSA TRAP
— Amanda🐰✨ (@RoyalKooky) March 7, 2018
Whether or not Kylie is using “K-music for clout,” it’s clearly working. As seen below, the following video — which does NOT contain K-pop — has only 152 retweets:
Create bold and beautiful looks with the Eye of the Storm palette matte and metallic #Kyshadows ⛈⚡️Available on https://t.co/rkT2b8JJL5 #WeatherCollection pic.twitter.com/USJEcrLNkN
— KYLIE COSMETICS (@kyliecosmetics) March 4, 2018
However, the following tweet that does feature K-music has over 2000 retweets and 5000 likes:
Vibe Velvet 🔥 Back in stock now at https://t.co/rkT2b8JJL5 pic.twitter.com/H3Ny7a5mYo
— KYLIE COSMETICS (@kyliecosmetics) March 4, 2018
Coincidence?? We think not!
[Image via Kylie Jenner/Instagram.]