As we reported over the summer, Snooki thinks Excell Brands totally ripped off her fragrance!
After the Jersey Shore star released her own eponymous scent, Excell began selling a similarly packaged product called Snazzy that was even marketed with the line: “our version of Snooki by Nicole Polizzi.”
Yup, they included her real name and everything!!
But in December, Excell filed a brief asking the judge to throw out the case, since they claim the lawsuit is “baseless”.
According to the brand:
“Offering a similar-smelling and less-expensive version of her perfume [is] a practice which is entirely permissible.”
While that may sound like a made-up fact, their documentation goes on to cite similar examples.
Apparently Calvin Klein, Chanel, and Estee Lauder perfumes ALSO have cheaper knock-off versions on the marketl!
Additionally, Excell claims that using Snooki’s name to sell their product isn’t illegal since it’s technically not a slogan.
We wonder what the judge has to say about this??
Feel free to compare the packaging of the two products HERE!